Social Startups: PeopleLinx Improves Employees' Social Business | Social Media Today Daily |  |
- Social Startups: PeopleLinx Improves Employees' Social Business
- Secrets of a Highly Successful Local PR Facebook Group
- 3 Tips for Social Media Managers Working Remotely
- Travel Brands on Social Media: Analysis of Three Favorites
- Top Content Marketing Priorities and Challenges
- Get Ready for the Super Bowl: 5 Tips to Prepare for Social TV Participation
- Ideals Can No Longer Be Manufactured: What Does This Mean for Brands and Advertisers?
- CPAs Should Get LinkedIn to Customers, Prospects, Referral Sources and Each Other
- Media Relations: Why The Economist Thinks We Have It Wrong
- Taxi Service Apps Disrupt the Traditional Companies
- How to Maximize Your YouTube Views and Subscribers [INFOGRAPHIC]
- 4 New Ways to Find Inspiration for Your Corporate Blog
- 5 Elements of a Stellar Communications Plan That Builds Donor Loyalty
- Envision Takes Workforce Optimization to the Cloud
- Past Success in the SERPs Does Not Guarantee SEO Success Today
- 5 Unique Ways to Improve Your Email Marketing
- 20 Tips for Writing Product Description Copy That Sells
- Super Bowl XLVIII: Brand Advertising Says "Supersize Me"
| Social Startups: PeopleLinx Improves Employees' Social Business Posted: 29 Jan 2014 08:55 PM PST You can't afford to overlook social networking that leads to new business. With PeopleLinx, companies are creating a culture of 'It's OK to use social networks at work, and here's some support.' Employees appreciate getting involved with the company's online presence and getting the latest tools to do so.  |
| Secrets of a Highly Successful Local PR Facebook Group Posted: 29 Jan 2014 05:54 PM PST Imagine a Facebook group for YOUR CITY that was packed with editors and journalists who post when they are looking for story sources, kind of like HARO on a local level. Where industry pros share ideas, trending articles and information others can learn from. A group with zero promotions.  |
| 3 Tips for Social Media Managers Working Remotely Posted: 29 Jan 2014 05:04 PM PST Social media can be done from anywhere in the world that there is an internet connection. Often times when I see that JetBlue or Virgin America billboards promoting "work from anywhere" I want to hop on a plane to some exotic destination with WiFi.  |
| Travel Brands on Social Media: Analysis of Three Favorites Posted: 29 Jan 2014 01:05 PM PST Post-Christmas is one of the peak booking times for travel. Let's take a look at three top travel brands - KLM, American Airlines and Thomas Cook - on social media and see how they're building brand engagement on Facebook, Pinterest and Instagram.  |
| Top Content Marketing Priorities and Challenges Posted: 29 Jan 2014 11:50 AM PST Many different components go into creating a top-notch content marketing strategy. With this in mind, it's important for marketers to prioritize their goals and know how to overcome various challenges in order to get the best results. Curata's third annual study, surveyed over 500 marketers on their current and upcoming content strategy tactics.  |
| Get Ready for the Super Bowl: 5 Tips to Prepare for Social TV Participation Posted: 29 Jan 2014 10:35 AM PST The three components of viral content are preparation, opportunity, and luck. The preparation done now significantly improves your chances to capitalize on sharing opportunities during the Super Bowl. There's no way to know in advance that there will be a blackout or someone will show up in an oversized hat.  |
| Ideals Can No Longer Be Manufactured: What Does This Mean for Brands and Advertisers? Posted: 29 Jan 2014 09:49 AM PST Nearly all consumers — 87 percent — think that business should place equal weight on both social and business issues. But only a small percentage — 28 percent — believe that business is doing its share. Clearly there's plenty of room to do more.  |
| CPAs Should Get LinkedIn to Customers, Prospects, Referral Sources and Each Other Posted: 29 Jan 2014 05:16 AM PST LinkedIn is the leading social network for businesses and networking. In 2012, the Pew Internet and Social Networking Project found 20% of adults who use online networks use LinkedIn. Only Facebook, which was initially established for socializing only, had more adult participation.  |
| Media Relations: Why The Economist Thinks We Have It Wrong Posted: 29 Jan 2014 04:24 AM PST The language of emailed requests has unwritten rules, and many of them are just like the rules for meeting people in person when trying to make a deal to mutual advantage. Make eye contact, shake hands, and ask for a name. Remember the name. Ask questions; learn about the other person.  |
| Taxi Service Apps Disrupt the Traditional Companies Posted: 29 Jan 2014 03:04 AM PST Although an increasing number of taxis are equipped with embedded telematics units, this is being overshadowed by the rapid rise in popularity of smartphone-based taxi apps, which enable passengers to order a taxi and the driver receiving pick-up requests directly via their smartphone.  |
| How to Maximize Your YouTube Views and Subscribers [INFOGRAPHIC] Posted: 29 Jan 2014 02:46 AM PST Did you know that after search giant Google and social king Facebook, YouTube is the third most visited website on the internet today? The team at RealViews4U designed this infographic that illustrates some simple and free tactics on how to give your videos a power boost and how to maximize your YouTube likes and followers.  |
| 4 New Ways to Find Inspiration for Your Corporate Blog Posted: 29 Jan 2014 02:00 AM PST If you have no idea what to write about, the blank white screen in front of you can be daunting. There's no need to feel embarrassed about it even if you're an experienced content marketer! If you find yourself caught in a blogging rut, check out these ideas you might not have thought of for some guidance.  |
| 5 Elements of a Stellar Communications Plan That Builds Donor Loyalty Posted: 29 Jan 2014 01:00 AM PST Retention is a word that will send any otherwise rational fundraiser into a panic. It's also a hot topic in the sector, as we all know that it costs more money to acquire new donors than to retain current donors. But even knowing this, somehow we're still not great at retaining donors. So what can we do about it?  |
| Envision Takes Workforce Optimization to the Cloud Posted: 28 Jan 2014 11:41 PM PST Envision has carved out a slice of the workforce optimization market by offering its suite of products as cloud-based services. In addition to core products, it offers speech and desktop analytics and customer feedback management through surveys and our part of my research agenda.  |
| Past Success in the SERPs Does Not Guarantee SEO Success Today Posted: 28 Jan 2014 10:22 PM PST If you maintain an older, established site that has been existence for over ten years, you may be noticing that newer sites are supplanting your positions in the search results. Of course you may be curious as to why this is occurring. What factors are causing you to lose your treasured positions in the SERPs?  |
| 5 Unique Ways to Improve Your Email Marketing Posted: 28 Jan 2014 10:01 PM PST So you've set up a new company or are looking to recreate your brand image? The current competitive business environment is likely to make this task extremely difficult for you. Though there are various opportunities to get connected with your prospects and consumers, you just have to find the right platform and techniques to get your message out there.  |
| 20 Tips for Writing Product Description Copy That Sells Posted: 28 Jan 2014 10:00 PM PST Writing a product description sounds deceptively simple. In fact, even the professional copywriter can fall prey to the number one mistake (you don't want to make) when writing product description copy that sells: writing a description that simply describes the product.  |
| Super Bowl XLVIII: Brand Advertising Says "Supersize Me" Posted: 28 Jan 2014 10:00 PM PST America's Super Bowl event—ranked as television's #1-viewed program, the actual game notwithstanding—has spawned yet another favorite American pastime: commercial-watching. And this huge entertainment value has not been lost on the brands that vie for a coveted game spot.  |
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