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12 Tips for Holiday Tweeting: Last Minute Twitter Boosts

Posted: 08 Dec 2013 09:00 AM PST

Need some last minute Twitter tips? You've planned your tweets to promote your holiday marketing campaigns. You're well and truly entrenched in seasonal promotions. But, why aren't your messages getting the results you need?

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Copywriting Tips for a More Effective About Page

Posted: 08 Dec 2013 01:15 AM PST

About pages scare even veteran website copywriters. The thing that makes the "about" page the trickiest of them all is the confusing—contradictory, actually—subject of the page itself. You're tempted to write about yourself or your company. And that's fair. But if that's all you do, you'll risk losing your reader.

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Blogger Relationships: Best Practices When Reaching Out

Posted: 08 Dec 2013 01:00 AM PST

The way in which brands connect with bloggers reminds me of real life relationships and how they can go two very distinct ways. It's up to you which way you go with your personal relationships but when it comes to your interaction with bloggers, long term relationships are the most beneficial for digital marketing and PR strategies.

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Wild West 2.0: Welcome to the New Digital Frontier

Posted: 08 Dec 2013 01:00 AM PST

There are a variety of books on the shelves today claiming to help you heal a broken online reputation, and I have read most of them. There are only a few I would recommend. Wild West 2.0 will leave you with a solid understanding of how the digital frontier can be tamed and just why it is so wild and dangerous. Do you know the Google Truth?

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The Hootlet: Social Sharing for Lazy Professionals

Posted: 07 Dec 2013 12:00 PM PST

If you're like most business owners, you probably spend a lot of time each day searching for valuable content that you'd want to share with your audience on your social networks. Even though you can copy and paste each link into the status update window, it's a slow manual process.

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Social Media: A Profitable Way to Develop Your Business Network

Posted: 07 Dec 2013 11:00 AM PST

Social media can be very useful, especially for businesses that are under pressure to get customers or perish, and also for those who want to expand their current business. In this post, I'll discuss the various means by which you can achieve business success by making use of social media.

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Social Media And Holiday Shoppers: What Brands Need to Know [INFOGRAPHIC]

Posted: 07 Dec 2013 10:00 AM PST

You probably know that women change their spending habits for the holiday season, 81% women spend more on clothes compared to the rest of the year, but did you know that 62% of women get beauty inspiration online.

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