Search Engine Journal


Indicativos para detectar si debemos optimizar un Landing Page en SEM by @Rafa_Jimenez

Posted: 11 Dec 2013 01:00 AM PST

Editor's Note: By popular request, Search Engine Journal is now publishing search marketing articles in Spanish. These are not translations of posts already published in English; they are unique and written especially for Spanish-speaking audiences. Cualquiera que gestiona campañas de SEM, la primera optimización básica que hace es detectar qué palabras clave y cuales no. […]

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Rafael Jimenez
CEO & Founder of Desmarkt Online Marketing Agency located in Barcelona. Desmarkt helps their client to get success in their online marketing strategies. We offers our services of SEO, PPC, Affiliates consultancy and WebAnalytics since 1.999

The post Indicativos para detectar si debemos optimizar un Landing Page en SEM by @Rafa_Jimenez appeared first on Search Engine Journal.

Becoming A Brand By Emulating Other Brands: Interview With Ryan Jones by @johnrampton

Posted: 10 Dec 2013 07:32 PM PST

As part of our SEJ interview series, Ryan Jones at SapientNitro discusses how you can build your brand by emulating other brands. As part of his day job Ryan manages SEO for several large, Fortune 500 brands. A common question that has come up from clients this year is whether or not Google has a […]

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John Rampton
Managing Editor John Rampton is an entrepreneur, full-time computer nerd, and PPC expert. I enjoy helping people and am always online to chat +/@johnrampton

The post Becoming A Brand By Emulating Other Brands: Interview With Ryan Jones by @johnrampton appeared first on Search Engine Journal.

Photos from #SEJMeetup in San Francisco Last Week by @mattsouthern

Posted: 10 Dec 2013 03:01 PM PST

Thanks to everyone who attended Search Engine Journal’s first networking meetup last week at the Creamery in San Francisco! #SEJMeetup will be a regular series of networking events, held in San Francisco and other cities in the US. We can’t say thank you enough to the enthusiastic crowd that came out to mingle and network with fellow digital […]

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Matt Southern
Matt Southern is a marketing, communications and public relations professional. He provides strategic digital marketing services at an agency called Bureau in Ontario, Canada. He has a bachelors degree in communication and an unparalleled passion for helping businesses get their message out.

The post Photos from #SEJMeetup in San Francisco Last Week by @mattsouthern appeared first on Search Engine Journal.

Majestic SEO Launches Live Ranking Factors In Search Explorer by @mattsouthern

Posted: 10 Dec 2013 11:41 AM PST

This past October, Majestic SEO launched a new search tool called Search Explorer, which is a search engine that allows you to find sites based on how influential they are for specific keywords according to Majestic’s link intelligence data. Today, Majestic has added a new feature to Search Explorer that promises to show exactly how […]

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Matt Southern
Matt Southern is a marketing, communications and public relations professional. He provides strategic digital marketing services at an agency called Bureau in Ontario, Canada. He has a bachelors degree in communication and an unparalleled passion for helping businesses get their message out.

The post Majestic SEO Launches Live Ranking Factors In Search Explorer by @mattsouthern appeared first on Search Engine Journal.

25 Insane Social Media Facts by @albertcostill

Posted: 10 Dec 2013 08:30 AM PST

Image Source: Jason A. Howie/Flickr Despite being a work in progress, social media has certainly come a long way in the past 5 years. In the early days of social media, it was viewed as a fad that was all the rage among teenagers. Today, teenagers are interacting with their grandparents via social media. Quite […]

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Albert Costill
Just a typical guy that enjoys an ice-cold beer, pizza, sports and music. Since venturing into the blogosphere many years ago to discuss his favorite tunes, Al has been known to write for online publications by Alpha Brand Media such as SoJones and AMOG, as well as Search Engine Journal, to discuss everything and anything that matters.

The post 25 Insane Social Media Facts by @albertcostill appeared first on Search Engine Journal.

Stop Tweeting Your Blog Posts Only Once: The Case for Re-sharing on Social Media by @BelleBethCooper

Posted: 10 Dec 2013 08:19 AM PST

Reposting the same content on social media can be quite a controversial topic. Some people don't like it at all, while others advocate it strongly. For Buffer's social media accounts, we regularly do this. We found this to work surprisingly well and thought it might be interesting to explore the topic in a more analytical […]

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Belle Beth Cooper
Content Crafter at Buffer. Co-founder of Hello Code. I write about social media, startups, life-hacking and science.

The post Stop Tweeting Your Blog Posts Only Once: The Case for Re-sharing on Social Media by @BelleBethCooper appeared first on Search Engine Journal.

How the Principle of Comparison Affects E-commerce PPC Advertisers Negatively by @AndrewLolk

Posted: 10 Dec 2013 06:00 AM PST

I work with a lot of e-commerce stores and one of the things that strike me again and again is the flawed attitude that many e-commerce owners bring with them. For today's post, I'll try to tell a story about a typical marketing manager for a small to medium-sized e-commerce store. Let's call him Thomas. […]

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Andrew Lolk
Co-Founder at White Shark Media at White Shark Media
Andrew Lolk is the author of the 189-page free AdWords ebook The Proven AdWords Strategy. He's worked in AdWords since 2009 and have co-founded White Shark Media; A Paid Search agency specialized in delivering results for small to mid-sized businesses in the US.

The post How the Principle of Comparison Affects E-commerce PPC Advertisers Negatively by @AndrewLolk appeared first on Search Engine Journal.

 
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