Social Startups: Crowdly Helps Brands Find, Rank and Activate Superfans on Facebook | Social Media Today Daily

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Social Startups: Crowdly Helps Brands Find, Rank and Activate Superfans on Facebook

Posted: 11 Dec 2013 08:59 PM PST

"Brand communities can inherently be great communities, and it is the people in these communities that make it happen," says Dan Sullivan, the founder and CEO of Crowdly, the leading social advocate management platform for Facebook.

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Great Social Apps to Create and Manage Content

Posted: 11 Dec 2013 05:45 PM PST

In my quest for simplicity and versatility in content creation and social media management, I've found some great social apps and tools that help me create great looking content, including promotional material such as contests and surveys. I also have my favorite applications that I use to easily schedule, post and manage across several social media platforms.

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Facebook Is Out, But Blogging and Google+ Are In

Posted: 11 Dec 2013 05:20 PM PST

We all have seen it coming: Social media is not free. So, in addition to rethinking your social media marketing plan, what to do? BLOG. That's what. While social media is still a fantastic way to reach your customers, in the end Google and other social media giants are going to want to be paid by businesses for use of their platforms.

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Crowd Companies with Jeremiah Owyang [VIDEO]

Posted: 11 Dec 2013 05:00 PM PST

In this new interview, I hear from Jeremiah Owyang, globally recognized as a researcher, analyst and now Chief Catalyst at Crowd Companies. Jeremiah reveals what incredible technologies available now will change commerce as we know it, forever.

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The 5 Best Instagram Ads

Posted: 11 Dec 2013 03:17 PM PST

Since being introduced early last month, Instagram ads have infiltrated users streams and now are being published nearly once a day. Here is a look at the 5 best Instagram ads so far, including terrific examples from Lexus and Levi's.

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Google Helpouts Not Ready for Business to Business Markets

Posted: 11 Dec 2013 01:01 PM PST

The concept of Google Helpouts is a good one. My recommendation on Helpouts by Google is that if you offer make-up tips or cooking tips, give it a go. If you are a B2B or even B2C focused professional with an offer for clients, hold off and see which direction this platform goes.

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7 Myths of Internet Marketing You Probably Believe

Posted: 11 Dec 2013 12:15 PM PST

There are more myths of Internet marketing than ancient deities. Everyone has their home-grown solution, their tips and tricks, and follow flavor-of-the-month strategies. But even if you aren't directly involved with marketing, it is important to acknowledge and dismiss some of the more common myths of Internet marketing.

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Why the Principles of Inclusion and Exclusion Cut Both Ways in Social Marketing

Posted: 11 Dec 2013 11:48 AM PST

Much has been made of the sensational new safety video created by Virgin America. What they did so elegantly was to leverage the dynamic of inclusion in several ways that inspired viewers to share the video. Let's compare that to a very different company: Abercrombie & Fitch.

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Global Internet, Mobile and Social Media Engagement and Usage Stats and Facts [INFOGRAPHIC]

Posted: 11 Dec 2013 10:28 AM PST

Did you know that there are 7.1 billion people on the planet and 6.6 billion mobile subscribers? 85 percent people in the world have internet access and the rate of growth for mobile is 530+ Million (5% year over year). Check out this infographic by wearesquared for more on the latest global internet, mobile and social media statistics.

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B2B Sales and Marketing Trends for 2014

Posted: 11 Dec 2013 09:51 AM PST

For B2B sales and marketing professionals, one of the best things about the end of the year holidays is using some of these slower days to reflect on progress, review the achievements and challenges of the past year, and think ahead to how your strategy can evolve and improve. Here are five key trends that can contribute to your success in 2014.

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5 Steps to an Effective Inbound Marketing Strategy

Posted: 11 Dec 2013 01:00 AM PST

For any small business just starting out, creating an effective inbound marketing strategy may seem like an overwhelming task at first. By following these steps it's breaking down that daunting task, taking it step-by-step and getting organized.

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5 Ways To Get Inspired For Writing

Posted: 11 Dec 2013 01:00 AM PST

Writing is hard. It takes practice, discipline and consistent creativity. And the only way to get better at it is to do it every day. But sometimes inspiration does not always strike. Some days we are, for lack of a better term, "blah." So here are some ways to help get the creative writing juices flowing and get that pen moving.

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How To Run a Successful End of the Year Contest

Posted: 11 Dec 2013 01:00 AM PST

A user's first experience to the contest will likely take her to the front page. Immediately, you'll want to click on the big "Take me to the Contest" button and you'll see the top nominated posts, each one with a Tweet button and Share button. Sharing will be crucial to the success of your contest.

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10 Reasons Why SnapChat Is a Success

Posted: 11 Dec 2013 01:00 AM PST

SnapChat is an application that allows you to message people through photos. The app was developed by a group of students from Stanford University, and has become a huge franchise in just a matter of two years. The app is recognized by its iconic comic ghost symbol, and has become very popular among the younger generation.

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How To Blog Your Way To More Personal Brand Authority

Posted: 11 Dec 2013 01:00 AM PST

Guess what? If you aren't blogging on a regular basis, you are missing out on a huge opportunity. In the changing business environment that we live in, missing out on something could mean the difference in earning more money, attracting new clients, getting more speaking gigs, or even that promotion you've been hoping to get.

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Make the Most of Google Helpouts

Posted: 11 Dec 2013 01:00 AM PST

Google Helpouts matches experts with novices who are in need of some one-on-one assistance. Because Helpouts is about provider variety and availability, you can use your own expertise to help others and draw in prospects… and maybe even make some money! Here's how.

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Basic Principles of Improved Conversions

Posted: 10 Dec 2013 11:09 PM PST

The principles that underlie conversions have their roots in human psychology. You must make use of the fundamentals of human cognition to compel your visitors to behave the way you desire. You should focus your user interface design on behavioural psychology patterns that are predictable in order to compel visitors to your site.

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6 Simple Steps to Grow Your Business With Social Media

Posted: 10 Dec 2013 09:13 PM PST

In this cut-throat web world, you need to be active on social networks and opt for a smart strategy to stay in front of your customers. If there is little or no activity on your social pages, then it is most likely that you haven't yet discovered how to attract prospects and create community with your targeted customers.

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How Social Media Can Help You Find a Promising Job Opportunity

Posted: 10 Dec 2013 05:55 PM PST

When most people think about social media websites, they generally think about sharing family photos or interacting with friends. However, job seekers in today's world should consider these websites as excellent resources for finding employment as well.

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