Search Engine Journal


Mobile App vs Mobile Website – Which is Right For Your Business? by @yummytork

Posted: 22 Jan 2014 09:00 AM PST

If your online business does not currently have a mobile web presence, you're likely being pressured to do so as soon as possible. And rightfully so. A recent Google report cites that smart phone penetration has reached 56% of the US market and that 46% of those users have made a purchase on their mobile […]

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Adam Torkildson
Adam is the PR Director at Disruptive Advertising. He writes on Marketing, PR, PPC, Native Advertising and how these all interact with each other on sites like Forbes, SocialMediaToday, SEJ, Examiner and others.

The post Mobile App vs Mobile Website – Which is Right For Your Business? by @yummytork appeared first on Search Engine Journal.

Pinterest Beefs Up Search Capabilities With More Efficient Way To Find Recipes by @mattsouthern

Posted: 22 Jan 2014 08:49 AM PST

Pinterest announced on their blog yesterday the launch of new features to make it easier, and more efficient, to find recipes based on your individual needs. If you follow a vegetarian, vegan, gluten-free, or paleo diet you will now be able to filter recipes based on those dietary considerations. Have some ingredients laying around and […]

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Matt Southern
Matt Southern is a marketing, communications and public relations professional. He provides strategic digital marketing services at an agency called Bureau in Ontario, Canada. He has a bachelors degree in communication and an unparalleled passion for helping businesses get their message out.

The post Pinterest Beefs Up Search Capabilities With More Efficient Way To Find Recipes by @mattsouthern appeared first on Search Engine Journal.

How Algorithm Updates Shape the Role of an SEO

Posted: 22 Jan 2014 05:30 AM PST

It isn't difficult to look back at recent algorithm updates from Google and evaluate how each one has altered the role of an SEO. In the simplest sense, Panda forced us to become better writers and researchers. Penguin made us change the way we build links. Most recently, although it was less of an algorithm […]

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Jensen Whitmer
Jensen Whitmer is an SEO Specialist at Web Solutions of America. He's followed the progression of SEO with a focus in content marketing for more than five years. When he's not performing SEO you can find him cheering for his favorite sports teams.

The post How Algorithm Updates Shape the Role of an SEO appeared first on Search Engine Journal.

Social Media Marketing: Should You Hire an Agency or Keep it In-House? by @jaysondemers

Posted: 22 Jan 2014 04:00 AM PST

Having a presence on top social media sites has become a necessity, as opposed to a luxury, for businesses in most industries. In addition to simply generating leads, social networks keep businesses connected with their audience and help nurture relationships. When launching a social media marketing campaign, there are two main paths to choose when […]

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Jayson DeMers
Jayson DeMers is the founder & CEO of AudienceBloom, a Seattle-based content marketing & social media agency. You can contact him on LinkedIn, Google+, or Twitter.

The post Social Media Marketing: Should You Hire an Agency or Keep it In-House? by @jaysondemers appeared first on Search Engine Journal.

 
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