Understanding Google Maps & Local Search |
| What’s Old is New Again – Spam in the Google Local Results Posted: 17 Jan 2014 11:02 AM PST Yesterday I reported on hijackings in local. Since August there have been significant quality issues. But the spam… its like 2008 all over again for Google local. I hate looking at spam. It makes me feel dirty. But since Hummingbird that seems to be all that I see these days in local. Lots and lots of those ugly spammy one boxes are obviously prevalent but things seem to not have stopped there. The other day I was exploring the legal vertical in Los Angeles and fully 70% of the listing either had spammy business names or were at virtual offices. WTF? But this search result from Dave Minchala took the cake:        |
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