Social Startups: Nimble Helps You Build and Maintain Your Social Capital | Social Media Today Daily

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Social Startups: Nimble Helps You Build and Maintain Your Social Capital

Posted: 19 Feb 2014 08:55 PM PST

"Personal branding is the key to your professional success, and we believe that your relationships make or break your business success," says Eric Quanstrom, CMO/VP of Marketing and Sales of the leading social relationship management software. "Nimble transforms who you know into how you grow."

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From Vanity Stat to Content Marketing Tool: #NewKlout is Awesome

Posted: 19 Feb 2014 06:05 PM PST

The NEW Klout measures your online influence AND recommends articles for you to share based on your topical interests. The interesting thing here is that usually platforms recommend content for your own consumption, but Klout recommends content that should resonate with your audience.

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A Beginner’s Guide to Choosing the Right Social Network for Your Business

Posted: 19 Feb 2014 04:58 PM PST

There are a ton of social media platforms out there and it can be very overwhelming to try and determine which ones are the best investment of your time and money. Look at everything including demographics and target markets to choose the social media profiles that will get the greatest exposure and best serve you and your customers' needs.

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Hello, It's Nice to Meet You... Again: Your Digital Reputation Precedes You

Posted: 19 Feb 2014 04:20 PM PST

With the social web and proliferation of apps, smart phones and always on internet access, we are becoming a society of accidental narcissists. I don't believe we set out to become self-obsessed, and to be honest, it's not all that bad. Today's digital lifestyle makes self-expression not only possible but also acceptable.

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3 Dedicated Social Networks That Prove Facebook, Twitter And LinkedIn Don’t Own Social And Won’t

Posted: 19 Feb 2014 03:59 PM PST

For savvy users with specific needs, dedicated social networks like Yelp, Spotify and AppSocial fill in much-needed gaps. Here's why these networks don't necessarily pose a direct threat to Facebook, Twitter or LinkedIn, but rather exist within the social media ecosystem, complimenting and enhancing the big three.

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What Content Marketers Can Learn from Tina Fey and Amy Poehler

Posted: 19 Feb 2014 03:52 PM PST

There's a reason why this year's Golden Globe Awards received the highest ratings in 10 years — funny ladies Tina Fey and Amy Poehler ran the show. Adding humor to what can be a slightly serious (and static) Hollywood show resulted in more viewers, more buzz and more moments to be talked about for years to come.

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7 Steps to Create a Profitable Niche Blog In 7 Days

Posted: 19 Feb 2014 02:01 PM PST

These are 7 steps to create a profitable niche blog in 7 days. If you are struggling to make money with your blog, these steps are worth following. You don't need to complete these steps in exactly 7 days, but they can really guide you to achieve your goal in your blogging business.

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First the Internet, Then Social Media and Now Crowdfunding Is Disrupting Government

Posted: 19 Feb 2014 01:59 PM PST

Government has proven no more immune to disruption by digital than any other industry. The internet changed the model for governments in delivering information and dealing with pressure groups. It has been a largely positive disruption, facilitated billions in savings as government moved services online in egovernment initiatives.

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3 Things I’d Like to See as a Marketer That I’d Hate as a Consumer

Posted: 19 Feb 2014 12:44 PM PST

Sometimes when you are a marketer out in the real world, it's hard not to see things from a marketing eye. If I see a business website is generating a WordPress error, I shake my head in dismay and resist the urge to seek out their email and tell them that a plugin went rogue.

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Paid Social Media is No Longer an Option: Here's Your Twitter Advertising Info to Get You Started

Posted: 19 Feb 2014 11:58 AM PST

How does your business use Twitter Advertising to gain more followers, promote an event, drive more traffic to your website, sell more products/services or grow its email marketing list? Well, we're glad you asked. Our latest social media marketing blog post will get your business started with Twitter ads and offer a few tips.

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5 Key Components of a Great Blog Post

Posted: 19 Feb 2014 11:46 AM PST

I'm often asked my thoughts on what I feel makes a great blog post - my answer normally resolves around it being helpful, inspiring, opinionated, clever, funny etc etc etc. The actual content and what you write about is one thing, but you need to have the bones of a blog post to apply the meat to.

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11 Content Promotion Housekeeping Tips for Earned Media

Posted: 19 Feb 2014 10:01 AM PST

Because marketing resources are both finite and precious, it's important to get the most miles out of every campaign and effort deployed in the name of marketing, PR and sales. In the case of earned media, several action items can maximize exposure while optimizing its measureable impact.

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Sprinklr to Acquire Dachis Group

Posted: 19 Feb 2014 08:00 AM PST

Big news: Sprinklr is scaling, and in a very interesting way, by acquiring the consultancy and analytics firm Dachis Group, founded by Jeff Dachis in 2008 after he successfully launched and sold Razorfish. The combined entity will have 300 employees, serve 400 brands and have offices in NY, Austin, London, Delhi, and Bangalore.

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Sochi 2014: Hot and Cool and Yours and Social

Posted: 19 Feb 2014 07:35 AM PST

If you've been watching at all, the Winter Olympics in Sochi are about as social a world event as we've ever seen. For an interesting look at what's going on in Sochi, Russia, here are some local and real world takes via social means on these Olympic Games.

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Winning on the Web with Search, Content Marketing and a Sales Funnel

Posted: 19 Feb 2014 04:15 AM PST

We do an expert job of managing the three main components of lead generation websites. While there are some technical details that can help you in the world of online marketing, the reality is that 90% of attracting and converting prospects comes down to three basic components.

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#Selfie Nation: A Content Marketer's Dream

Posted: 19 Feb 2014 03:00 AM PST

Love them or hate them, the selfie is a fact of cyber-life in 2014. But what does the selfie, usually attributed to self-obsessed Gen Ys, have to do with us content marketers? Plenty. Any business can play along and cash in on the craze. Here are a few steps to get your own selfie campaign started.

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Branding Revolution: Earn Readership on Owned Media

Posted: 19 Feb 2014 03:00 AM PST

According to a Search Engine Watch study, 84% of people will wind up clicking on the first five links - meaning that you are pretty much dead in the water if your formula for site traffic depends on being in the top 5 of any competitive keyword search. Does this mean the end of the corporate website is near?

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5 Reasons NoFollow Links Are Good Enough for Us

Posted: 19 Feb 2014 02:00 AM PST

NoFollow shouldn't be a significant problem if you're guest posting or performing any other sort of link building. In fact, it can be a very beneficial way to link as it means you've a number of factors to take into account that determine a higher quality of link and ensure a better site pointing back to your own.

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A Social Media Strategy for Building Credibility

Posted: 19 Feb 2014 01:00 AM PST

One of the most important ways businesses can build credibility online is by viewing their social media strategy as a means to educate potential clients. Here are some ideas for building credibility in your field.

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