Socially Stephanie: Best Practices for LinkedIn Groups | Social Media Today Daily |  |
- Socially Stephanie: Best Practices for LinkedIn Groups
- A Hipper, Social Four Seasons Hotel Drives High Return Rate [CASE STUDY]
- How Enterprise Brands Staff and Budget for Social [INFOGRAPHIC]
- 13 Common Mistakes in Web Design
- 30+ Social Media Statistics: Growth of Small Businesses [INFOGRAPHIC]
- Selling Social Media to the Sales Team
- Webinar Attendee and Registration Statistics [INFOGRAPHIC]
- 14 Social Media Conversations You Need to Monitor in 2014
- Content Marketing Trends for 2014
- The Transparency Sweet Spot: How Much Should Your Company Share?
- 5 Ways Big Data Can Help Marketers Increase Retail Sales
- 3 Ways to Increase Your Mobile Presence in 2014
- SEO Strategy: Looking Ahead to 2014
- True Story: Following Your Customer's Marching Orders
- Why 'Voice Search' Will Change Your SEO And Content Marketing
- Best Thinkers Webinar: Social Media Predictions for 2014
- Meeting Customer Expectations [VIDEO]
| Socially Stephanie: Best Practices for LinkedIn Groups Posted: 20 Dec 2013 08:59 PM PST "Dear Socially Stephanie: I work for a community website that has a ton of potential. As a B2B company, we know that we should be sharing within groups, and I am doing that. But I am worried about coming off spammish when I select a lot of groups to share to at the same time. What's the best way to do this?"  |
| A Hipper, Social Four Seasons Hotel Drives High Return Rate [CASE STUDY] Posted: 20 Dec 2013 08:57 PM PST Until recently, the restaurant at The Four Seasons Hotel in Chicago catered to an older, wealthier demographic. With the rise in popularity of chic and eco-chic hotels like The W and Loft, Four Seasons knew it needed to appeal to a fresh demographic. Here's how they did it.  |
| How Enterprise Brands Staff and Budget for Social [INFOGRAPHIC] Posted: 20 Dec 2013 01:25 PM PST Wildfire and Ad Age recently conducted a survey asking over 500 enterprise marketing managers and executives about their approach to social marketing. They learned what the best and most successful brands are doing to engage audiences, as well as what those that struggle with social are doing.  |
| 13 Common Mistakes in Web Design Posted: 20 Dec 2013 12:57 PM PST It's easy for companies to rush websites. Why? Because crafting a searchable, readable, and enjoyable website takes time and money. Here are 13 common mistakes in Web design you have most likely already made.  |
| 30+ Social Media Statistics: Growth of Small Businesses [INFOGRAPHIC] Posted: 20 Dec 2013 08:08 AM PST 80 percent of SMBs increased time spent on social media as compared to last year. Social networking sites have revolutionized digital marketing for businesses of all sizes. Take a look at the infographic below by Huxo team, showing 30+ statistics that reveal how the social landscape is helping businesses grow.  |
| Selling Social Media to the Sales Team Posted: 20 Dec 2013 07:37 AM PST There has been a shift created by social media and the sales process greater than the valuation of Bitcoin or any stock. I have found that great salespeople share some common traits -- desire to change is usually not one of them. Marketers love change; salespeople often loathe it and understandably so.  |
| Webinar Attendee and Registration Statistics [INFOGRAPHIC] Posted: 20 Dec 2013 01:44 AM PST Webinars can be very powerful marketing tools (which is why so many companies are doing them). When starting out with webinars, there are several areas where people have misconceptions. Here are some of the most common, as well as an infographic full of webinar stats via ON24.  |
| 14 Social Media Conversations You Need to Monitor in 2014 Posted: 20 Dec 2013 01:10 AM PST We all know there's more to social media marketing than simply broadcasting our clever messages in hopes of motivating our fans to an action of some kind. Luckily, forward thinkers give us resources to evolve the way we use digital media to accomplish our goals.  |
| Content Marketing Trends for 2014 Posted: 20 Dec 2013 01:06 AM PST Content marketing has been one of the most important tools used by website owners and companies for online marketing over the past several years. In 2014, it will become even more important than ever, with many powerful options available to the savvy marketer.  |
| The Transparency Sweet Spot: How Much Should Your Company Share? Posted: 20 Dec 2013 01:00 AM PST In today's consumer-powered marketplace, transparency isn't just a "best practice": it's essential. On the tails of Consumer Confidence and Authenticity, Transparency is the third Law of the Recommendation Age. If authenticity is how you communicate, then transparency is what you communicate – and to what depth of detail.  |
| 5 Ways Big Data Can Help Marketers Increase Retail Sales Posted: 20 Dec 2013 01:00 AM PST Retailers have always had the advantage when it comes to collecting consumer data - from what customers frequently buy to shipping addresses and data collected through customer reward programs. As retailers added on e-commerce, they gained even more data.  |
| 3 Ways to Increase Your Mobile Presence in 2014 Posted: 20 Dec 2013 01:00 AM PST One of the greatest inventions of our time is the mobile phone and chances are you aren't taking advantage of everyone's addition to their handheld devices. Here are 3 simple and extremely effective ways to increase your mobile presence in 2014.  |
| SEO Strategy: Looking Ahead to 2014 Posted: 20 Dec 2013 01:00 AM PST The world of digital marketing and SEO strategy is always changing and 2013 was an eventful year. In 2013 there were many articles written about the death of SEO. Was 2013 the year that SEO died? The short answer is no, SEO isn't dead, it's just evolving.  |
| True Story: Following Your Customer's Marching Orders Posted: 20 Dec 2013 01:00 AM PST Most sellers I know barely plan for their upcoming meetings. They operate on cruise control, totally oblivious to what's even possible if they'd engage in the opportunity. Selling is a thinking-intensive profession today. It requires you to engage your brain, to invest time learning, to strategize and create.  |
| Why 'Voice Search' Will Change Your SEO And Content Marketing Posted: 20 Dec 2013 01:00 AM PST In November Google launched their voice-activated search for laptops and PC's. Voice search has been around for a while on mobile devices, most notably Siri on iPhones and now it is on your PC. Voice search is most definitely coming of age and it has implications for both SEO and content marketing.  |
| Best Thinkers Webinar: Social Media Predictions for 2014 Posted: 20 Dec 2013 01:00 AM PST This week I moderated another webinar in the SocialMediaToday Best Thinker webinar series, this time on the topic of Social Media Predictions for 2014: What Do You Need to Watch? We had a lively discussion about 2014 trends and we took questions from the audience.  |
| Meeting Customer Expectations [VIDEO] Posted: 20 Dec 2013 12:34 AM PST Here's another installment from my video recording session with the eCornell team, this time looking at customer experience and meeting customer expectations. I'm also including a post from earlier this year on building CX strategies that goes along with this video quite well.  |
| You are subscribed to email updates from Social Media Today - The world's best thinkers on social media To stop receiving these emails, you may unsubscribe now. | Email delivery powered by Google |
| Google Inc., 20 West Kinzie, Chicago IL USA 60610 | |
