Search Engine Journal

How To Hire The Right SEO Agency For Your Business: Interview With James Loomstein by @johnrampton
How To Influence Each Step Of The Buying Process: Interview With Andrew Beckman by @brentcsutoras
Why Industry Interviews Make For Good Blog Posts
Quick Case Study: Google’s Mobile Ad Update Effect on AdWords by @PPCJoeC
How to Get More Followers On Your LinkedIn Company Page With Jason Miller by @murraynewlands
Managing a Company Blog? The 10 Biggest Mistakes – And the Smartest Ways to Correct Them by @Kannavchaudhary

How To Hire The Right SEO Agency For Your Business: Interview With James Loomstein by @johnrampton

Posted: 02 Jan 2014 02:26 PM PST

As part of our SEJ interview series, James Loomstein of Digitial Space Consulting joins us to discuss how to go about hiring the right SEO agency for your business. If you’ve never hired an SEO agency or an SEO consultant before, it’s very likely that you don’t know where to start. You also need to […]

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John Rampton

Managing Editor John Rampton is an entrepreneur, full-time computer nerd, and PPC expert. I enjoy helping people and am always online to chat +/@johnrampton

The post How To Hire The Right SEO Agency For Your Business: Interview With James Loomstein by @johnrampton appeared first on Search Engine Journal.

How To Influence Each Step Of The Buying Process: Interview With Andrew Beckman by @brentcsutoras

Posted: 02 Jan 2014 12:24 PM PST

As part of our SEJ interview series, Andrew Beckman of Location3 joins us to discuss how we as marketers have the ability to influence every step of the online purchasing process. I began the interview by asking Andrew how Google’s ‘not provided’ keyword data has hindered the ability to know what consumers are looking for […]

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Brent Csutoras

Brent Csutoras is a social media marketing strategist and entrepreneur, who specializes in social media marketing, content marketing, and viral content creation - http://www.kairaymedia.com

The post How To Influence Each Step Of The Buying Process: Interview With Andrew Beckman by @brentcsutoras appeared first on Search Engine Journal.

Why Industry Interviews Make For Good Blog Posts

Posted: 02 Jan 2014 12:00 PM PST

Regardless of the specific content strategy you have for your blog, there are a few goals that all content creators share: 1) To offer useful content that engages visitors, 2) To keep that content fresh, and 3) and to save time doing it. So, how do you accomplish this? Well, there are a number of […]

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Bernadette Coleman

Bernadette Coleman is CEO & Executive Director of Advice Interactive Group, an award winning digital agency focused on improving visibility for clients across the digital universe. Highly experienced and considered an industry leader in search engine marketing, social media, design, and development, she leads one of the fastest growing interactive agencies in the U.S. by Inc. 500 You can read more about her on Google Profile.

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Quick Case Study: Google’s Mobile Ad Update Effect on AdWords by @PPCJoeC

Posted: 02 Jan 2014 08:30 AM PST

In late September 2013 on Google’s 15th birthday, the search giant made an announcement that they were changing the appearance of their mobile and tablet search ads. The most noticeable change is the use of 'results cards' on the results page making it much more obvious that sponsored listings are 'ads' and organic listings are […]

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Joe Castro

Joe Castro is the Director of Online Advertising at Fathom, a digital marketing & analytics agency. He has worked at Fathom since January 2008 with a concentration in search engine marketing (SEM) and display advertising. Joe's worked with a variety of clients across various industries including education, healthcare, e-commerce, and hospitality.

The post Quick Case Study: Google's Mobile Ad Update Effect on AdWords by @PPCJoeC appeared first on Search Engine Journal.

How to Get More Followers On Your LinkedIn Company Page With Jason Miller by @murraynewlands

Posted: 02 Jan 2014 06:00 AM PST

In a recent interview from San Francisco, Search Engine Journal’s Murray Newlands talks to LinkedIn Senior Content Marketing Manager Jason Miller about ways to boost your company’s following on LinkedIn. To find out more, watch the video below: These are some key takeaways from the video: The main point that Jason makes is that it’s all […]

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Murray Newlands

Murray founded The Mail in 2013, an angel-funded startup publication covering performance marketing and mobile marketing. Murray is an advisor to a number of bay area startups including VigLink. In 2011 Wiley published his book Online Marketing: A User's Manual. Born in England, Murray moved to the USA in 2011 being recognized by the US government as "an alien of extraordinary ability".

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Managing a Company Blog? The 10 Biggest Mistakes – And the Smartest Ways to Correct Them by @Kannavchaudhary

Posted: 02 Jan 2014 05:00 AM PST

Since exploding onto the scene a few years back, the term ‘blogging’ has grown to encompass much more than just keeping an online ‘journal’ for your friends to read. These days most websites have a blog of some sort – and often that will be what makes up the main bulk of the site. That’s […]

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Kannav Chaudhary

SEO Project Manager at GetLinksPro

Kannav Chaudhary is an SEO manager with GetLinksPro. He is an engineering graduate and brings an analytical approach to SEO and content marketing. A self-confessed workaholic, he always makes time to go on walks with his dog, Kronos.

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