Socially Stephanie: Event Promotion on Facebook and Beyond | Social Media Today Daily

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Socially Stephanie: Event Promotion on Facebook and Beyond

Posted: 03 Jan 2014 08:59 PM PST

"Dear Socially Stephanie: My brothers and I own restaurants and nightclubs. We have an event we want to promote. Should we create one Facebook event page or create separate event pages through our main fan page, our Facebook group, and our personal pages?"

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Spredfast Starts 2014 with a $32.5 Million Bang

Posted: 03 Jan 2014 04:00 AM PST

Spredfast announces a new round of funding led by a new strategic investor, Lead Edge Capital. I caught up with Rod Favaron, CEO, earlier this week to discuss the latest news and what it means for one of the major (and remaining) independent providers of social media management software and services.

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Is It Time to Push the Reset Button on Your Business Website?

Posted: 03 Jan 2014 01:00 AM PST

Some business websites have become so burned by outdated or black hat SEO tactics that virtually no amount of goodwill is ever going to bring them back up towards the top of the search engine rankings. If this is your situation, you may want to consider pushing the reset button.

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Social Media Is Not the Savior, But...

Posted: 03 Jan 2014 01:00 AM PST

Don't think in terms of immediate value, but in potential value. Some brands might be able to ignore social media, go on about their business as they always have, leave those new channels to others. Some brands can do this and suffer little negative impact, but you are missing out on massive opportunities that are waiting to be taken up.

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Why Newsletters Are More Important for Social Credibility Than Facebook

Posted: 03 Jan 2014 01:00 AM PST

With 3.9 billion users, Emails are the world's biggest social network. This platform also has a higher chance of reaching customers than social media can. Anand Srinivasan, an Internet marketing consultant who runs an email newsletter service, tells why he feels a newsletter is a more important platform for earning social credibility than Facebook.

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Will Facebook Continue Being Evil in 2014?

Posted: 03 Jan 2014 12:30 AM PST

Do you think Facebook is evil? You're not alone. More and more people are waking up to the fact that the social media giant isn't really concerned about their billion or more members. Keep reading if you want to know why we think Facebook is the most evil company around and will continue to be on top of that list for 2014 and beyond.

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Chief Content Officer: 2014's Hottest Social Career

Posted: 02 Jan 2014 12:54 AM PST

2014 is finally the year content marketing matures and companies build entire departments around social and content. This past year had a huge impact on the way companies look at 'content creation', 'thought leadership' and 'storytelling,': they're the skills to look out for in 2014 to add anyone to your social department.

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